AW: interactive organizations gathering in istanbul-the story-my story

[douglas germann]

Catherine and Funda--

In Funda's report it looks like you contacted a lot of people personally
at the last minute and got some good attendance from them. What per cent
of the people you contacted either over the telephone or in person
actually showed up?

Catherine, you mention almost entirely the use of mailing and
publication--How many people did you invite face to face?

My working hypothesis in these public events is that face to face in
person invitations get people to the event, but newspapers and mailers
generally produce 1 or 2 people, especially for a new event. (I am
thinking of continuing professional education events which happen every
year, and those probably produce 99% of their attendance from mailings.)

				:- Doug. Germann

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