Why Metaphors

[Don Ferretti]

Sure. Hierarchies and the control mindsets they foster, often show up as
a culture of people who prize linear thinking with short cause and
effect horizons. This to me is a lot like how an internal combustion
engine works or, a manufacturing machine.

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Don Ferretti
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530.889.6763 (fax)


>>> duff at innergy.ca 10/26/04 09:45AM >>>
It's interesting that you equate "machine like" with hierarchical...
Could you explain that?

duff

Don Ferretti wrote:

>If you think about it, one reason that metaphors are important is
that
>language and metaphors help shape our thoughts. For example, if you
>describe an organization using machine metaphors you will elicit
machine
>like thoughts and images. This can often result in machine like or,
>hierarchical actions.  If you describe the organization using natural
>metaphors you elicit organic thoughts and images that often result in
>interconnected network like thinking and actions. Not to say that one
is
>better than another - just that it seems happens that way.
>

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